{
  "fixture_id": "AWR007-BASELINE-01",
  "artifact_id": "SYNTH-AWR007-MATRIX-BASELINE",
  "multi_region": {
    "problem": "A single-region SaaS serves current markets within its agreed latency and recovery envelope.",
    "measured_trigger": "NO_NEW_LATENCY_RESIDENCY_OR_RECOVERY_REQUIREMENT",
    "region_count": 1,
    "user_geography": [
      "DE",
      "FR",
      "NL"
    ],
    "latency_requirement_ms": 220,
    "availability_target": "99.9%",
    "recovery_objective": {
      "rto_minutes": 120,
      "rpo_minutes": 30
    },
    "data_residency_requirement": "NO_NEW_CONTRACTUAL_REGIONAL_REQUIREMENT",
    "data_replication_model": "SINGLE_REGION_PRIMARY_WITH_TESTED_BACKUP",
    "consistency_requirement": "PRIMARY_REGION_STRONG_CONSISTENCY",
    "failover_owner": "SYNTHETIC_PLATFORM_OWNER",
    "failure_guardrail": "QUARTERLY_RESTORE_DRILL_AND_CAPACITY_HEADROOM",
    "simpler_alternative": "CDN_PLUS_CAPACITY_SCALING_PLUS_TESTED_BACKUP_RESTORE",
    "evidence_refs": [
      "synthetic://awr007/mr/latency-baseline",
      "synthetic://awr007/mr/recovery-baseline",
      "synthetic://awr007/mr/residency-baseline"
    ],
    "decision": null,
    "review_due": "2026-12-02",
    "operational_ownership_cost": "ON_CALL_FAILOVER_DRILLS_REPLICATION_AND_COORDINATION_OVERHEAD"
  },
  "ad_automation": {
    "problem": "Manual campaign optimization consumes recurring growth-team time as spend becomes material.",
    "measured_trigger": "MATERIAL_SPEND_WITH_STABLE_CONVERSION_SIGNAL",
    "campaign_goal": "QUALIFIED_TRIALS",
    "budget_limit": 12000,
    "bidding_strategy": "TARGET_CPA",
    "targeting_scope": [
      "DE",
      "FR"
    ],
    "conversion_signal": "STABLE_90_DAY_SIGNAL",
    "automation_permission": "BID_AND_BUDGET_WITHIN_BOUNDS",
    "approval_required": true,
    "approval_state": "CONFIGURED",
    "approval_owner": "SYNTHETIC_GROWTH_OWNER",
    "spend_guardrail": {
      "daily_limit": 600,
      "change_limit_percent": 10
    },
    "stop_loss": {
      "metric": "CPA",
      "threshold": 160,
      "window_hours": 24
    },
    "reconciliation_owner": "SYNTHETIC_FINOPS_OWNER",
    "simpler_alternative": "RECOMMENDATION_ONLY_WITH_HUMAN_EXECUTION",
    "evidence_refs": [
      "synthetic://awr007/ads/goal-baseline",
      "synthetic://awr007/ads/signal-baseline",
      "synthetic://awr007/ads/approval-baseline"
    ],
    "decision": null,
    "review_due": "2026-12-02",
    "operational_ownership_cost": "GROWTH_FINOPS_REVIEW_MONITORING_AND_RECONCILIATION_OVERHEAD",
    "progression_evidence": "PILOT_STAGE_ONLY_NO_COMPLETED_BEYOND_PILOT_SIMULATION_RECOMMENDATION_EVIDENCE"
  }
}